ADID
2025
A motion-based information kiosk system designed for the 2026 FIFA World Cup in Atlanta’s Downtown District, including logo redesign, screensavers, and wayfinding interfaces. The project explores motion as a functional tool for navigation, clarity, and urban experience during a global event.
SCREENSAVERS
Opening screensaver, available in different languages: English, Chinese, Japanese and Russian.
Opening screensaver, available in different languages: English, Chinese, Japanese and Russian.
CONCEPT
LOGO CHANGE ANIMATION
TYPEFACE
A variety of different screensavers including, but not limited to, Christmas, The 23rd FIFA World Cup, Coca-Cola, Aquariums, and many more Atlanta themes!
LOGO ANIMATION
COLOR SYSTEM & PALETTE
DESIGN ASSETS
MODEL
The bold reds strengthen recognition, and the structured “A” mark reinforces stability and movement, aligning with the vibrancy of downtown Atlanta. This evolution ensures a fresh, dynamic, and lasting presence while staying true to Atlanta Downtown’s spirit.
